Manage Sales Channels

In this guide, you'll learn what sales channels are and how to manage them in the vendor dashboard.

What is a Sales Channel?

A sales channel is a channel that you sell your products through. For example, you can have a sales channel for the web storefront, another for the mobile app, and another for selling across social media platforms.

You can set a default sales channel in your store settings that is used when no sales channel is specified. This is also useful if you're not selling through multiple channels.

How Sales Channels Work

Sales channels are associated with other data and settings in your store:

• You can choose which products are available in a sales channel. This is useful when you provide different products for different types of channels. For example, you can have a B2B sales channel and only make B2B products available in it.
• When a customer places an order from a sales channel, the order is associated with it. This is useful if you're processing orders differently for each sales channel. For example, orders placed through an offline store are processed differently than through an online storefront.
• Stock locations and shipping options are also associated with sales channels. When a customer places an order, items are fulfilled from the stock location associated with the order's sales channel.

Developers can use publishable API keys to associate a storefront or client with a sales channel.

View Sales Channels

To view sales channels in your store, go to Settings → Sales Channels. Here, you can see a list of all the sales channels you have set up. You can also search, filter, and sort the sales channels to find the one you are looking for.

Create Sales Channel

To create a sales channel:

1. Go to Settings → Sales Channels.
2. Click Create in the main section's header.
3. In the form that opens:
   • In Name, enter a name for the sales channel. For example, "Web Storefront".
   • In Description, enter a description of the sales channel.
   • If you don't want to enable the sales channel immediately, disable the Enabled toggle.
4. When you're done, click Save.

View Sales Channel Details

To view the details of a sales channel:

1. Go to Settings → Sales Channels.
2. Click a sales channel from the list.

This opens the sales channel's details page where you can also manage the sales channel.

Sales Channel Status

The status of a sales channel is shown in the header of the first section on the details page. The status can be either Enabled or Disabled. You can change the status by editing the sales channel details.

Edit Sales Channel Details

To edit a sales channel's details:

1. Go to the sales channel's details page.
2. Click the three-dot menu in the first section's header.
3. Choose Edit from the dropdown.
4. In the side window that opens, edit the sales channel's name, description, and whether it's enabled.
5. When you're done, click Save.

Manage Products in Sales Channel

You can manage the products available in a sales channel from the sales channel's details page.

A product's availability in a sales channel controls which products customers see in that channel's storefront. It doesn't prevent a purchase of a product that's unavailable in the channel. If you need that restriction enforced, ask your development team to configure sales channel availability in carts.

Add Products to Sales Channel

To add products to a sales channel:

1. Go to the sales channel's details page.
2. Click Add in the Products section.
3. In the list that opens, check the products you want to add to the sales channel.
4. Click Save.

Remove Products from Sales Channel

To remove products from a sales channel:

1. Go to the sales channel's details page.
2. Under the Products section, check the products you want to remove from the sales channel.
3. Press R or click Remove at the bottom center of the page.
4. Confirm by clicking Delete in the pop-up.

Delete Sales Channel

Deleting a sales channel is irreversible.

To delete a sales channel:

1. Go to the sales channel's details page.
2. Click the three-dot menu in the first section's header.
3. Choose Delete from the dropdown.
4. Confirm by entering the sales channel's name and clicking Delete in the pop-up.